Consumers are increasingly active on their mobile devices and the mobile channel is now essential for brands, advertisers and businesses. How does a business make the most of the mobile opportunity?
In our latest report, “Netsize Mobile Marketing Survey 2009: Can companies and brands rise to challenge and cash in on the mobile marketing opportunity?”, we explore the do’s and don’ts.
Key results
- Companies and brands bullish on mobile marketing benefits, but lack skills set to execute campaigns
- Strong growth ahead for SMS and MMS messaging, positive outlook for branded apps and mobile websites
- High interest in targeting consumers, but high concerns that opt-in databases won’t deliver
Click here to request your free copy of the 12-page Summary Report of this study, and we’ll send you an email with your personal download link to the report.
We’ll present the results of this study at the MobileSQUARED Roadshow “Taking Internet Mobile” seminar in London, November 5, 2009.
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